Plasmic is a visual builder for React that lets marketing teams and non-developers assemble pages by dragging and dropping components, while generating clean, production-ready code that plugs directly into an existing Next.js, Gatsby, or Remix codebase rather than trapping the output in a proprietary hosting silo. Developers register their own React components as building blocks so designers work within real brand and engineering constraints, and a headless CMS layer, Figma import plugin, and built-in connectors to sources like Supabase and Shopify let teams manage dynamic content without waiting on a development sprint. Content creator mode gives marketers a simplified, guardrail-limited editing experience, while multiplayer editing, branching, and role-based permissions support larger organizations building at scale.